Session Title: Scaling Your Content Machine
Not got enough resources of enough time? This thinking applies as much to life as to content marketing. There will always be a demand for more content, but what makes your content share worthy? Sharing is as much a a way to break through as it is a way to create noise. Content may be king, but the courtiers hold the key to scaling your content kingdom. Scaling your content machine comes from connecting emotionally with your broader community. Collaboration, crowd sourcing and connection can all help you build a content machine that will cultivate community and extend your reach.
Attend to learn 7 practical tips to scaling your content machine and creating share-worthy content.
About the Speaker:
Nick Kellet is a Community Builder, Collaborator, Startup Addict & Idea Machine.
He is co-founder of Listly, the only social curation tool to tap into people’s love of lists. Listly is to lists, what YouTube is for videos. Once a list is created, people can engage, contribute and find your interactive content both on Listly or embedded in blog posts.
He has been a long-time innovator. In the business intelligence space, he created a visual segmentation tool called Set Analyzer, which was acquired by Business Objects (now SAP).
He also created and self-published GiftTRAP, an award winning board game featuring crowdsourced content, now in 12 languages, winner of 20+ awards. GiftTRAP gets people talking about their life passions.
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