Annalea Krebs

Founder and CEO

Session Title:
Best Practices for Social Commerce

Annalea will discuss how small businesses can leverage the social web to attract and engage their customers and will also share best practices for group buying promotions.

Connect with Annalea:

@ethicalDealVic on TwitterethicalDeal on Facebook


Annalea is Founder and CEO of ethicalDeal, the leading group buying site that features a daily deal on the best GREEN stuff to do in the city. Annalea is using the power of the social web to introduce more people to green products/services and to drive small businesses hundreds of new customers.

Annalea was voted one of the top 25 women-led startups to watch by Fast Company. In 6 months, ethicalDeal has launched its green deals in Victoria, Vancouver, Toronto and Calgary.