Mission: Facebook Page Likes

MISSION: SUBLIMINAL

I hear it all the time; “how can I get more ‘likes’ on my Facebook page?” Aside from having content that is actually “likeable” and putting your existence out there in advertising both on and off line, there is one sure fire way to get noticed.

When you have a Facebook Page, you cannot expect to have many likes from random, surf-by, viewers. More often than not, people will find you through a contact, a referral or a share. So the questions is not “how do I get more people to like my page”, it’s “how do I get more people to see my page so they CAN like it” The answer is pretty simple, actually.

Don’t Talk About Your Page.

I know, I know. That sounds counter productive. Bear with me.

More often than not, the pages I am most likely to visit are the ones that I found from a link in my stream that had absolutely nothing to do with what it was that they were actually selling or promoting. I see a post with a funny comment about a picture, or a comment about the community I live in or something else that, at that very moment, engages my eye and thoughts. Curiosity has me look at the post and that some curiosity has me look at who posted it. Whether or not your content is interesting enough to keep me there, is something else, but the most important thing has been accomplished. I’m there!

Here’s What to Do.

So, here is a simple tip to get your page noticed in a subliminal way. Once a day, several times a week, post or share something that is happening in your community or something funny you found online. Soon people will stop by your page. Who knows, some may even like it.

Sean Smith

Sean is Managing Partner in ThatSocialMediaGuy.com, a Social Media consulting company based in Campbell River, BC. Sean has almost 20 years of experience in the IT industry, from a HelpDesk Manager to business owner. Sean has been active on Social Media platforms, since joining LinkedIn in 2005. Since then he has consulted on the development of Social Media strategies for a wide variety of businesses, from retail to tourism, instructed at workshops, been a guest and keynote speaker at various conferences, has been working as the tech/start-up author for Steamfeed.com and has recently become the Editor of the Social Media Camp Blog.

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