SM Tip #5: Alienate and Polarize

Tip number five in the Shaw TV series from Social Media Camp comes from featured speaker Blair Enns.

Blair shares his perspective on perspective and why it is important to alienate and polarize.

Chris Burdge

Since 1994 Chris has been leveraging web based communications to build brands & move products for companies like BMW Japan, Kia & Nestle Purina, as well as BC businesses like the Victoria International Airport and Island Savings Credit Union.

In 2009 Chris founded bWEST, a social media consulting firm focused on helping organizations integrate social media with their overall communications. In 2010 Chris co-founded Social Media Camp, Canada's first and largest conference.

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