I am going to admit it. I am a Steve Dotto fan and I have been for a long time.
If you don’t know who Steve Dotto is, then you likely haven’t been on YouTube for the past couple of years, or you haven’t had the need to do learn anything new in the world of video, Webinars, Social Media, Apps and/or Productivity. With over 100,000 subscribers on his YouTube Channel, from around the world, and his new series of learning videos with the folks at The Social Media Examiner, Steve become the go-to guy for learning stuff in the YouTube universe. Not too bad for a guy who, only a few years ago, was saying to himself “where do I fit in this
Social Media space?”.
New, But Not New.
Steve is no rookie when it comes to the world of video broadcasting or the Internet. Back in the late 1990’s, early 2000’s, I was a regular viewer of his TV shows on technology, both hardware and software, in their various incarnations, from Dotto on Data and Dotto’s Data Cafe , to what many of know (today) as DottoTech. One of the main reasons I enjoyed his shows (aside from the sheer Geekness of it) was the way he delivered it. Here was this guy that looked and sounded like he could be your next door neighbour, talking about things you like to learn, in a manner that showed he was just as keen on the tech as you were. He wasn’t the traditional talking head or product reviewer. This was Steve. Your buddy on TV.
Enter Steve 2.0
In 2013, Steve was brought to Social Media Camp as a speaker and MC for the annual awards ceremony. I met him for the first time, face-to-face, at a sponsors party and I was thrilled and very pleasantly surprised. That guy on the TV was exactly the same in person. His knowledge was vast, his jokes were corny and his personality simply drew you into conversation. This was Steve. Your buddy from TV.
Social Media Camp 2013 turned out to be a pretty good thing, for Steve. A chance to have lunch with SMCamp Keynote Speaker and The Queen of Facebook, Mari Smith, led to some stark reality and a change in direction. After talking to her about what he was doing with YouTube and how he was marketing himself in the Social space, she looked at him and said “you’re doing it wrong”. This led to some mentoring from Mari and the beginning of his rise in the YouTube space, the Speakers circuit and other relationships fostered at the Camp. Since that first Social Media Camp adventure, he has grown his fan base from those who knew him from “back-in-the-day” to people from all over the world, seeking his knowledge and humour. To paraphrase his popular The Princess Bride video sign-off, Steve is “having fun stormin’ the castle”.
This year, we are thrilled to have Steve back with us, speaking on stage about “Crowd Funding – The Birth of the Online Troubadour” as well as running an exclusive MastersClass (see the Website for details). Both of these sessions are an absolute must, especially if you are a charity, non-profit, or an entrepreneur with a great product/idea and looking for a way to raise the funds needed to make things happen. Attending either one is of value. Attending both is priceless.