Natasha Samuel

Founder, shine with natasha
@shinewithnatasha

Natasha is the host of The Shine Online Podcast and an Instagram Strategist that helps small businesses shine online. Through intensive strategy days, digital resources and education, Natasha helps you build your brand on the ‘Gram with a video strategy that is fulfilling and fun without the overwhelm. 

Instagram is Natasha’s obsession…the tricky but figureoutable algorithm, building the connection between being a brand and building a community, the creative freedom to play with video, captions, and images all in one space.

We can think of no better person to kick off our Everything Instagram Summit.

Sue B. Zimmerman

founder, Sue B. Zimmerman
@theinstagramexpert

Sue B. is an insightful, energetic, and in-demand online marketing educator, influencer speaker, and a no-BS business coach.  Sue B. is a popular CreativeLive Instructor and has been named by Huffington Post as one of the “Top 50 Must-Follow Women Entrepreneurs” as well as “The Top 50 Social Media Marketing Influencers” by TopRank Marketing, and “Top Female Business Influencers of 2019” by Fit Small Business. Sue’s blog was ranked as one of the Top 10 social media blogs in 2017 by Social Media Examiner.

Whether she’s taking a global stage, or speaking at an industry conference, like Social Media Marketing World, or working one-on-one with her clients, Sue B. is driven to help business owners leverage the power of Instagram to meet (and exceed) their business goals. As a lifelong entrepreneur, Sue B. has over 30 years of business experience. And, with her extensive knowledge and implementation of social media, it is Sue B.’s mission to teach, mentor, and empower others.

Peter Hunt

President & Master Distiller
Victoria Distillers | Makers of Empress 1908 Gin

Meet President and Master Distiller, Peter Hunt. Peter helped lead the team that created Empress 1908 Gin. Before becoming President of Victoria Distillers, Peter Hunt was Master Distiller for nine years. A previous decade of bartending and bar managing experience, a master's degree in molecular biology, and work at the BC Cancer Agency's Genome Sciences Centre, provided an ideal foundation for making fine spirits.

Peter had just completed his master’s in molecular biology when he decided to leave his career as a scientist to work full time as a distiller. This new career path has led Peter to create the award-winning spirits at Victoria Distillers. Without Peter’s adventurous spirit we wouldn’t have Empress 1908 Gin!

And the brilliant marketing that the team at Victoria Distillers has made them grow astronomically fast. Here how they have managed to grow their company so quickly (and check out @empress1908gin too!).

Markus McRurie

Guest Relations & Marketing ManageR
Pacific Sands Resort, Tofino, BC Canada

Markus has lived in Tofino on the West Coast of Vancouver Island, Canada for 11 years. With a background in marketing, advertising and hospitality, he became the Marketing Manager at Pacific Sands Beach Resort in 2014.

Markus has had the unique opportunity of complete creative freedom to grow the hotel’s online brand via a variety of channels, with a sole focus on Social Media. His job, quite simply, is to make people wish they were in Tofino, soaking in a hot tub, watching the surf. The resort now has one of the largest social media followings in Canada, which Markus hopes to continue to grow their reach in an authentic and genuine way.

Besides working and admittedly spending too much time on his phone, Markus feels blessed to be able to surf every day, as well as volunteer at the local fire department.

Catherine Metrycki

Founder and CEO
Callia Flowers

Catherine Metrycki is the Founder and CEO of Callia Flowers, a Prairie start-up disrupting the floral industry in 55 cities across Canada with the best new experience sending flowers. Catherine is a proud Winnipegger and UBC alum.

At Callia, she applies her background in brand management from leading Gillette at Procter & Gamble Canada to a new industry: doing flowers differently!

Alex Toombs

founder & CEO, Toombs creative
Batching Breakthrough: Batch & Automate 30 Days of Content

Toombs Creative is a communications-focused marketing agency providing customized marketing solutions for alternative and sustainable-living businesses. 

With creative communications expertise, Alex teaches attendees how to batch and automate over 30-days of high-value social media content with her proprietary strategy: The Not-So-Tiny Marketing Transformation. Alex is completing her MBA in Sustainable Innovation at the University of Victoria.

Amber Romero

Owner, A Creative Co.
SESSION: Canva 101 - How to Create Shareworthy Content

Amber Romero is the owner of A Creative Co., a boutique social media and content creation agency, that serves womxn business owners in the creative industry. With creative and innovative organic social media content as her expertise, she recently launched The Creative Content Lab. The Creative Content lab is an educational membership for social media managers to learn the ins and outs of running a content creation agency.

Emily Osmond

marketing coach
SESSION: The 4 Types of Content to Attract More Clients

Emily Osmond is a marketing coach, top ranking podcast host and speaker based in Melbourne, Australia. She has a flagship program, The Modern Marketing Collective, which has a community of hundreds of business owners from across the world; her podcast The Emily Osmond Show, which is listened to in more than 70 countries, and her Instagram @emilyosmond, where she candidly documents what growing a business really involves.

Laura Burden

Burden Brand Management
Session: Reel Talk: Master Your Message in 15 Seconds

Laura Burden is the founder of Burden Brand Management, a Vancouver-based social media management agency. Laura has a passion to work with small and medium sized businesses to help them leverage social media to increase traffic, generate leads, and build a community of raving clients and customers. Coming from a family of entrepreneurs and small business owners, Laura understands the unique challenges facing business owners.

Lindsay Solmer

Digital Creator, @lindsaysolmer
Session: Using influencers to help build your business

Lindsay is a Model, Actor, and Digital Creator living in New York City. She moved in 2012 from Victoria B.C., to study acting, and along her journey fell in love with fashion, content creation, and all things social media. Lindsay has most recently gained notoriety for her social media tips and tricks going viral with over 12 Million views on her Instagram Reels. She uses her platform to not only promote her favorite brands and current aesthetic, but also teach her audience how to best use the tools of social media and the Instagram app to stand out in this saturated online world.  

Aly Sibley

Recruiter, Flytographer
SESSION: Quick Tips for Taking Better Photos with your iPhone

Aly Sibley is a recruiter for Flytographer, in addition to being a professional photographer herself. She vets, interviews, hires and coaches new Flytographers worldwide and has added over 250 new hires to their roster since she joined the company about 3 years ago. On a daily basis Aly inspects incoming galleries to ensure that they emulate the high standard of work Flytographer is famous for. For this reason, she is well acquainted with the factors that take an image from 'good' to 'GREAT'! She will share valuable tips for taking your iPhone photography to the next level so that you can give your Instagram the incredible photo content it deserves.

Giuliana Vann

Social Media Coach, @giulianavann
Session: How to Use Hashtags to Maximize Visibility & Organic Growth

Giuliana Vann is a mompreneur of 2 with a mission in helping other women grow and have success on Instagram. She is an Instagram Expert, social media and Influencer Coach helping female entrepreneurs, online coaches and small business owners grow their brand, business, Instagram, and influence in an authentic and aligned way leveraging the power of social media while becoming the Go-to-expert in their Niche. 

 Also has a Bachelors in Science in Nursing and has practiced as a Critical Care Nurse for 5 years caring for oncology and Medical-Surgical patients.

Danielle Wiebe

Founder, Business Babes Collective
Session: Building a Community Around Your Brand on Instagram

Danielle Wiebe is a business strategist, podcast host and the founder of Business Babes Collective, a global community for female entrepreneurs. She loves to faciliate community and collaborations through her business program Action Takers Club, her collective community and mastermind groups. Danielle also coaches women to build their businesses to create a full-time income without working around the clock. You can find Danielle over on Instagram @danilivinglife & @businessbabesco

Social Media for Realtors

April, 2021

The real estate market is crowded, so how do you stand out? By developing a social media strategy that draws your potential buyers and sellers to you. Our Social Media Summit for Realtors will cover the main platforms such as Instagram, Facebook, YouTube, LinkedIn as well as how to create effective Facebook Ads, developing a social media strategy and more, all focused on how you can use this within your real estate practice.